When evaluating the quality and value of a diamond, there are four key factors to consider, known as the Four C's: Cut, Colour, Clarity, and Carat Weight. These characteristics play a crucial role in determining the overall beauty, rarity, and price of a diamond. At Better Diamonds, we understand the significance of the Four C's and how they can help our customers make informed decisions when purchasing their perfect diamond.
Cut: The cut of a diamond refers to how well it has been shaped and faceted. It directly impacts the diamond's sparkle and brilliance. A well-cut diamond reflects light internally, allowing it to radiate with exceptional fire and scintillation. Our expert craftsmen at Better Diamonds meticulously cut diamonds to maximise their beauty, ensuring that each facet is precisely aligned to optimise light performance.
Colour: Diamond colour refers to the presence of any visible hue in a diamond. The Gemological Institute of America (GIA) grades diamonds on a colour scale from D (colourless) to Z (light yellow or brown). The closer a diamond is to colourless, the more valuable it is. Better Diamonds offers a range of diamond colours, allowing our customers to choose the perfect hue to suit their preferences.
Clarity: Diamond clarity assesses the presence of internal and external flaws, known as inclusions and blemishes, respectively. The GIA grades clarity on a scale ranging from Flawless (no inclusions or blemishes visible under 10x magnification) to Included (inclusions visible to the naked eye). Better Diamonds selects diamonds with exceptional clarity, ensuring our customers receive stones with minimal imperfections.
Carat Weight: Carat weight measures the size of a diamond. It refers to the weight of the diamond rather than its physical dimensions. A higher carat weight generally indicates a larger diamond, but size alone does not determine a diamond's quality or beauty. At Better Diamonds, we offer a variety of carat weights, allowing our customers to find the perfect balance between size and quality.
In addition to the Four C's, there are other crucial aspects to consider when choosing a diamond:
Fluorescence: Fluorescence refers to a diamond's tendency to emit a soft glow when exposed to ultraviolet light. It can have varying degrees of intensity. While fluorescence does not directly affect a diamond's beauty, it is an important characteristic to consider, as some individuals prefer diamonds with no or minimal fluorescence.
Girdle Thickness: The girdle is the outer edge of the diamond, where the crown (top) and pavilion (bottom) meet. The girdle thickness can range from thin to extremely thick. It affects the diamond's overall durability and appearance.
Culet: The culet is the tiny facet at the bottom of a diamond's pavilion. It can be pointed or polished flat. The culet affects the diamond's overall appearance but does not significantly impact its value.
Certification: Certification refers to an independent evaluation and grading of a diamond by a reputable gemological laboratory. It provides an official assessment of a diamond's quality, including its Four C's characteristics. A certified diamond ensures transparency and gives customers confidence in their purchase. At Better Diamonds, we offer certified diamonds, allowing our customers to make informed decisions and have peace of mind about the quality and authenticity of their diamond.
Tinct: Tinct, also known as tint or body colour, refers to the presence of any noticeable colour within a diamond. Some diamonds may exhibit different tints, such as grey, brown, blue, or green. These tints are generally considered less desirable, as they can affect the diamond's overall appearance. On the other hand, diamonds with minimal tints or tints that lean towards white or pink are highly desirable, as they exhibit a purer and more vibrant appearance.
Diamonds come in a variety of shapes, each with its own unique appeal and characteristics. Here are some popular diamond shapes:
Round Brilliant: The round brilliant cut is the most popular and classic diamond shape. With its 58 facets, it maximises the diamond's brilliance, fire, and sparkle. It offers a timeless and versatile choice for engagement rings and other jewellery.
Princess Cut: The princess cut is a square-shaped diamond with sharp corners. It is known for its modern and elegant look, with a brilliant faceting style that enhances its brilliance. Princess-cut diamonds are popular for engagement rings and offer a contemporary twist on a traditional shape.
Cushion Cut: The cushion cut is a square or rectangular shape with rounded corners, resembling a pillow. It has larger facets that showcase its brilliance and a romantic vintage appeal. Cushion-cut diamonds are favoured for their soft, romantic look.
Emerald Cut: The emerald cut is a rectangular shape with step-cut facets. It is known for its elegant and sophisticated appearance, with long, straight lines and a hall-of-mirrors effect. Emerald-cut diamonds exude a timeless beauty and are often chosen for vintage-inspired or classic engagement rings.
Asscher Cut: Similar to the emerald cut, the asscher cut is a square shape with step-cut facets. It has a distinctive octagonal shape and a brilliant, mirror-like effect. Asscher-cut diamonds offer a blend of vintage charm and modern elegance.
Oval Cut: The oval cut is a modified round brilliant shape, elongated in an oval shape. It offers a flattering and elongating effect on the finger, with a brilliant faceting pattern that accentuates its sparkle. Oval-cut diamonds are versatile and offer a unique alternative to traditional round diamonds.
Pear Shape: The pear-shaped diamond has a distinctive teardrop shape, with a rounded end and a pointed end. It combines the elegance of a round brilliant and the uniqueness of a marquise shape. Pear-shaped diamonds are often chosen for their graceful and sophisticated look.
These are just a few examples of the various diamond shapes available. Each shape has its own charm, character, and appeal, allowing you to choose a diamond that reflects your personal style and preference. At Better Diamonds, we offer a wide selection of diamond shapes, ensuring you find the perfect one for your jewellery piece.
At Better Diamonds, we want to ensure that your diamond buying experience is exceptional and fulfilling. When you choose to buy a diamond from us, here are some key considerations to keep in mind:
Quality and Certification: We take pride in offering high-quality diamonds accompanied by reputable certifications from recognised grading laboratories. This guarantees the authenticity and quality of our diamonds, giving you peace of mind with your purchase.
The Four C's: Familiarise yourself with the Four C's: Cut, Colour, Clarity, and Carat Weight. At Better Diamonds, we provide a wide range of diamonds with varying characteristics, allowing you to choose the combination that suits your preferences and budget.
Ethical Sourcing: We are committed to ethical practices and offer diamonds that are responsibly sourced. Rest assured that the diamonds you purchase from us are conflict-free and obtained through ethical means, contributing to a sustainable and responsible diamond industry.
Customisation Options: Explore our customisation options to create a personalised piece of jewellery. From selecting the diamond shape, setting style, and metal type to adding unique touches, customisation allows you to create a one-of-a-kind piece that reflects your style and sentiment.
Expert Guidance: Our knowledgeable and friendly team is here to provide personalised guidance throughout your diamond-buying journey. We are available to answer your questions, assist you in selecting the perfect diamond, and provide insights into the latest trends and industry information.
Receive our latest offers, news and promotions straight to your inbox. Just enter your email address to join our world of diamonds!
